Section
1: 33 Marks - Short Answer – 50
Minutes
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3x2=6 marks
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Advantage:__________________________________________________________________
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Disadvantage:________________________________________________________________
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Tool 1:____________________________________________________________
Tool 2:____________________________________________________________
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b.
Describe
what they would be assessing in that area.
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1+2=3 marks
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b. Explain the purpose of a context diagram.
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2 marks
Case Study 75 Marks Short
Answer and Extended Response
Zoom Merchandise was founded in 1979. The company distributes a range of Formula1, Indy, Nascar, V8 Supercars, Street Machines (cars that have been restored or modified) and other automotive competition merchandise.
Zoom have created a range of very popular
products; including t-shirts, caps, sweaters, photos, and videos relating to
each event. They sell their products from merchandise tents at events such as
the Grand Prix in Melbourne, Summernats in Canberra, and the Indy race on the
Gold Coast, and they follow the Supercar Series around the country. They also
have a mail order catalogue that is sent out four times a year, for those that
are interested and are unable to attend all events.
The company’s influence has spread throughout
Australia, and has growing interest from overseas enthusiasts. The company’s
management see that this as a prime opportunity to expand their business using
newer, efficient, and effective methods of online merchandising. They are
committed to providing the best products at the lowest price, and the best
possible service to their customers.
Corporate Management
President and Chief Executive Officer: Loreena Wild, MBA, has 28 years of experience
in marketing, advertising, and business administration. She joined the company
at the beginning of 1999, and has been asked to oversee the rejuvenation and
overhaul of the company's advertising and financial procedures.
Vice President: Lyndon Hew, Ph.D. MBA, has been with the
company for 20 years. He has overseen the expansion of their merchandising and
the advent of the quarterly catalogue.
Head of Media: Jae McLachlan, Ba. Marketing and Advertising.
This involves managing all public relations, magazine advertising, and the
coordination of the catalogue.
Head of Financial Services: Billy Kreviazuk, Ba. Accounting. He is
responsible for financial decision-making and the coordination of all debit and
credit accounts. All orders and payments are processed through his department.
Head of Warehouse: Marcus Strozzi, Bach. of Commerce. Oversees
the distribution of all the merchandise.
Current Practice
Ordering a product through the catalogue
Ø
Catalogues are
sent four times a year using their customer database. Customer’s call a toll
free number and are added to the database or fill in a customer form at any
event.
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Customers fill in
the order form attached to the catalogue.
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The customer
sends in the order form and the attached customer details form via return mail
to Head Office.
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Payment for the
goods ordered is also included, either cheque, money order, or by providing credit
card details.
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The Head Office
receives the order and accesses the customer’s file and then creates an
electronic order, this records the order and all financial information, which
is stored in the orders file. Once the order is recorded a receipt is stored.
Ø
A duplicate
receipt is printed and stored in a filing cabinet alphabetically according to
the surname of the customer.
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The Head Office
sends, through internal mail, a printout of the summary of all orders for that
week to the warehouse and a copy to Financial Services
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The warehouse
fills each order; it and the receipt are sent to the customer.
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The customer
receives ordered merchandise between 6-8 weeks after placing an order.
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The process is
repeated for each new order the customer places.
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In producing the
report for the Head of Financial Services it has been found the staff assumed
that all figures calculated by the customer on their order from are correct.
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The figures on
the weekly reports do not match the amounts going into the bank
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Jae McLachlan has
been spending much of her time dealing with irate customers who are anxiously
awaiting the delivery of Zoom merchandise. The long turn-around time has
customers complaining.
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Printed orders
are only sent to the warehouse once a week so it can take some time before the
warehouse actually gets the order.
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The internal mail
system is very inefficient, as there is no organized procedure for getting the
reports from the Head Office to the warehouse, ie the report is not done at the
same time each week and someone has to be prepared to deliver them.
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Products names on
the printer order are inconsistent, depending on who created the form in Head
Office.
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System
Flow Chart
After a meeting of departmental heads. Loreena Wild, the CEO, has
decided to call in a System Analyst to overhaul the current ordering and
financial systems to provide one accurate and informative system.
It was agreed that the new system should consider the following:
Financial
management,
Customer ordering
methods
Organizational
communication.
Complete
Questions 1 – 3: 25 Minutes
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3 Marks
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3 Marks
Data Source |
Data provided |
Collection method |
Customers |
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Data Source |
Data provided |
Collection method |
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8
(1+1, 1+1+1, 1+1+1) Marks
END SECTION 2 Part A – 14
Marks
SECTION 2 Part B – Design
Zoom has undergone the initial steps of analysis and design. The system analyst has collected data from a range of sources using an array of methods.
The system analyst
has identified the following as organizational
goals:
1. To supply the racing and car enthusiast community with a range of high
quality racing and vehicular merchandise
2. To ensure efficient quality customer service
3. To ensure accurate and prudent financial management
4. To provide accurate and timely product information to local and
international members of the racing and car enthusiast community.
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Complete Questions 1 – 10:
75 Minutes
1.
a. State three system goals that
would help achieve these organization goals.
b. State two system objectives
for each system goal.
System
Goal |
System
Objectives |
Example: System Goal: To ensure system data integrity and security |
Example: Objective 1: to have an
accurate back up of the customer database at all times Objective 2: all users to have usernames and passwords |
System Goal 1:___________________________ ______________________________________ ______________________________________ |
Objective 1_____________________________ ______________________________________ Objective 2_____________________________ _____________________________________ |
System Goal 2:___________________________ ______________________________________ ______________________________________ |
Objective 1_____________________________ ______________________________________ Objective 2_____________________________ _____________________________________ |
System Goal 3:___________________________ ______________________________________ ______________________________________ |
Objective 1_____________________________ ______________________________________ Objective 2_____________________________ _____________________________________ |
9 (1+2, 1+2, 1+2)Marks
The system analyst has developed the following
procedure for the new online ordering system.
Procedures
Ø The customer enters the order details online; it records the customer’s details, their orders, and checks and validates totals and records payments via credit card.
Ø Orders are submitted
Ø Each day the distribution centre downloads already formatted order and payment information into their central computer and an order file is created for the customer.
Ø The system verifies order details - including totals calculations and availability
Ø If there is a problem with the order an error report is sent to customers via email - this would be if there was an error in payment or if an product was unavailable at that time.
Ø If all is correct, the system processes payment and records it in the account file
Ø A delivery slip is created and sent to the warehouse and the orders are filled.
Ø Payment is checked and an invoice receipt is printed.
Ø Orders and a receipt are sent to the customer with in two weeks of placing the order.
The context diagram for the proposed system
2.
Fill in the blanks on the data flow diagram
for the proposed system.
20
Marks
3. Consider the customer
file and construct a simple data table.
Data Item
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Description
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Characteristics
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Eg: Firstname |
First name of customer |
String, 20 char |
8
Marks
4. Describe the key
networking hardware and software that will be needed by Zoom to implement this
new online ordering system.
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5. For the following
system objective:
Objective 1: to have an accurate back up of the
customer database at all times
a. Identify two possible
hardware/software solutions
Hardware/Software Solution 1 |
Hardware/Software Solution 2 |
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4 Marks
b. Using the four
feasibility factors compare both alternatives
Feasibility |
Solution
1 |
Solution
2 |
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4 Marks
c. Recommend one solution
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3 Marks
6. For the new online
ordering system develop three criteria that will be used to evaluate the new
system.
Criterion 1:__________________________________________________________________
Criterion 2:_______________________________________________________________
Criterion 3: _______________________________________________________________
3 Marks
END
SECTION 2 Part B – 61 Marks